For presenting sponsorship with Potawatomi Bingo Casino, the Milwaukee Brewers have signed an agreement through which the casino will serve the Brewers.

Brewers’ executive vice president of business operations, Rick Schlesinger said that this multilayer deal will include the Potawatomi’s name on most Brewers’ game tickets and the accumulation in Miller Park, television and radio advertising.

This is the first time in history that Potawatomi will be the presenting sponsor, rather than MillerCoors and it will be a first professional sports team in the Wisconsin.

Apart from the MillerCoors, biggest sponsor of the team is Potawatomi, which got the naming rights to the ballpark. “They will pretty much be involved in every sponsorship element that we offer,” Schlesinger said. “The average fan will see and hear (Potawatomi’s) name a lot at Miller Park.”

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